The Pragmatic Entrepreneur

Building, growing, and selling a technology services business takes years, not months, and the ideas behind doing it well are often closely guarded secrets held by business owners and private equity firms. 'The Pragmatic Entrepreneur' opens that knowledge up.

Drawing on 15 years of founding and growing companies across various industries, and his work with investment bankers and private equity (PE) firms as a mergers and acquisitions (M&A) consultant, Michael A. Brown shares what actually works, and what doesn't, in technology services and Software as a Service (SaaS) businesses. He has seen firsthand how companies either organize and execute their models successfully or fail and eventually disappear.

This book is for anyone considering starting a technology services business, anyone already growing one, or anyone in sales or technical roles thinking about building something of their own. It is pragmatic by design, offering practical tools and insights readers can implement immediately, along with honest reflections on what the author did well and what could have been improved. It illustrates how decisions made during business growth can realistically impact entrepreneurs, their co-founders, employees, and even their personal lives.