Inspiring people to take concrete steps into the next phase of their personal Ikigai journeys (through stories that embrace authentic Japanese Ikigai & tools that provide the nudge).


This is Ikigai365 embarks on a journey to help individuals uncover their authentic Ikigai-a deep sense of purpose that makes every day meaningful. By sharing the personal and relatable stories of Japanese individuals aged 27 to 100, the book aims to inspire readers to understand and pursue their own Ikigai.

The book asserts that everyone is a hero, encouraging readers to discover and externalize their inner hero. It motivates and guides people into action, emphasizing daily purpose. Authored by practitioners at various life stages, it highlights the importance of living with purpose and embraces the philosophy of 'Kaizen'-small daily improvements for a fulfilling life.

This is Ikigai365 rejects the fleeting pursuit of happiness, advocating for feeling alive and fulfilled by accepting life's emotional ups and downs. It aims to inspire those facing challenges, offering hope and moments of inspiration. The book is for anyone eager to explore the authentic Japanese concept of Ikigai. Promoting a fulfilling life regardless of age, This is Ikigai365 views life as a stage where individuals perform their unique acts daily.

The diverse team, including Prof. Hasegawa-Clinical Psychologist, Rajiv-an established Ikigai Coach, Shivendu-Mentor/Advisor specializing in human capital & paradigm shifts, Sumathy-Chief Researcher & story teller and Rati-a Self-Care Coach shares a common mission. The authenticity of Ikigai365 team is deeply rooted in Prof. Hasegawa's more than two decades of extensive research on Ikigai. While each team member has individual motivations for contributing to this book, a shared passionmfor disseminating authentic knowledge of Japanese Ikigai is what unites them.