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Low-Cost, Low-Tech Innovation

Vijay Vyas
Hardback Book  |  Business Leadership & Management  |  24 Nov 2014
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Low-Cost, Low-Tech Innovation/Product Detail/Business Leadership & Management
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This book attempts to address the imbalance through a comprehensive analysis of innovation in this largely neglected area. Based on case studies of eight small innovative Scottish companies, this book presents an in-depth analysis of innovation in the food and drinks industry and unravels a lesser-known approach to effective low-cost product innovation, which is simple and economical, yet elegant and successful.

Title: Low-Cost, Low-Tech Innovation

Format: Hardback Book

Release Date: 24 Nov 2014

Author: Vijay Vyas

Sku: 3373682

Catalogue No: 9780415818995

Category: Business Leadership & Management

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