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This textbook provides an overview of the existing conventional culture paradigms which focus on the national, societal and/ or corporate levels of culture in the context of business (both domestic and international) before challenging the limitations of these concepts and suggesting possible alternatives.
Ideal for readers interested in business leadership & management.
Title: Cross-Cultural Management
Format: Paperback Book
Release Date: 05 Dec 2013
Author: Taran Patel
Sku: 3373166
Catalogue No: 9780415501675
Category: Business Leadership & Management
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