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Strong Brands, Strong Relationships

Susan Fournier
Hardback Book  |  Business Leadership & Management  |  17 Jun 2015
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Strong Brands, Strong Relationships/Product Detail/Business Leadership & Management
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Strong Brands, Strong Relationships is a new collection of innovative research and practitioner insights which builds on the foundations of the first book, but with darker themes at its centre: an exploration of the destructive and dysfunctional aspects of our complex relationships with brands.

Title: Strong Brands, Strong Relationships

Format: Hardback Book

Release Date: 17 Jun 2015

Author: Susan Fournier

Sku: 3373025

Catalogue No: 9781138786820

Category: Business Leadership & Management

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