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Airlines: Managing to Make Money

Stephen Holloway
Paperback Book  |  Business Leadership & Management  |  23 Aug 2018
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Airlines: Managing to Make Money/Product Detail/Business Leadership & Management
$89.59  was $111.99

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Drawing on recent developments in the services management, strategic management and brand management literature, this stimulating and well-illustrated book presents critical new approaches to developing customer-centred airline strategies. Designed for a wide audience of aviation management students and professionals.

Title: Airlines: Managing to Make Money

Format: Paperback Book

Release Date: 23 Aug 2018

Author: Stephen Holloway

Sku: 3372835

Catalogue No: 9781138381087

Category: Business Leadership & Management

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