Navigating the world of collecting can be a tricky process, especially for one just starting out in the art market. The world’s leading art market expert Magnus Resch explains the core principles of the art market and reveals the secrets of how to build and grow an art collection. He answers questions such as: What art should I invest in? Where do I start? Which gallery should I visit? How do I get VIP tickets for Art Basel? Is this price fair? This This book is a comprehensive guide for anyone interested in collecting art, novice or expert.

Readers will learn how the art market works and how to navigate it, as well as how to develop a sustainable collection strategy, for every budget. Featured alongside Magnus’s advice for collecting are quotes and case studies from esteemed art world professionals, including collectors, artists, gallery owners, and auctioneers. This book is for all levels of experience: art lovers who want to buy their first pieces; collectors who want to understand more about investing in art; and advisors and gallerists who want to refresh their knowledge. No-nonsense, clear prose makes this the perfect primer for anyone who is interested in collecting art and the book includes a foreword written by leading art collector Pamela Joyner. This book, with words of advice from the most accomplished experts in the field, is like carrying an art advisor in your pocket.

Original quotes and words of wisdom from art-world figures including mega collectors Shelley and Philip Aarons, Beth Rudin DeWoody, Jorge M. Pérez, Howard E. Rachofsky, and Komal Shah; museum directors Adam Weinberg and Heidi Zuckerman; art fair founder Touria El Glaoui; mega art dealers Marc Glimcher, Adam Lindemann, Jeffrey Deitch, and Simon de Pury; leading art curator Hans Ulrich Obrist; superstar art advisor Amy Cappellazzo; and artist Julian Schnabel.