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This title, first published in 1990, is ideal for both business students and those who have a business of their own. Professor Craig Smith examines the theory and practice of ethical purchase behaviour, a crucial mechanism for ensuring social responsibility in business. He explains how and why consumers have used their purchasing power to influence corporate policies and practices.
Ideal for readers interested in business leadership & management.
Title: Morality and the Market (Routledge Revivals)
Format: Hardback Book
Release Date: 22 Sep 2014
Author: N. Craig Smith
Sku: 3368000
Catalogue No: 9781138820623
Category: Business Leadership & Management
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