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Managing the Cultural Business

Michela Addis
Paperback Book  |  Business Leadership & Management  |  24 Nov 2020
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Managing the Cultural Business/Product Detail/Business Leadership & Management
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The global health crisis greatly has amplified pre-existing challenges in the creative industries. This text analyses classic management problems, illuminating strategic mistakes made in overcoming such challenges and providing case-based insights into real world examples from Italy - the world's leading cultural sector.

Title: Managing the Cultural Business

Format: Paperback Book

Release Date: 24 Nov 2020

Author: Michela Addis

Sku: 3367731

Catalogue No: 9780367821319

Category: Business Leadership & Management

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