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The Blueprint for Strategic Advertising

Margo Berman
Paperback Book  |  Business Leadership & Management  |  19 Jul 2016
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The Blueprint for Strategic Advertising/Product Detail/Business Leadership & Management
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This book's step-by-step approach takes a comprehensive and exclusive look into the strategic use of visual, verbal, social media, integrated, and global of advertising communication. Its deconstructive process analyzes one aspect at a time, creating an invaluable research tool that students, professors, small business owners and entrepreneurs will refer to, time and again.

Title: The Blueprint for Strategic Advertising

Format: Paperback Book

Release Date: 19 Jul 2016

Author: Margo Berman

Sku: 3367112

Catalogue No: 9780765646583

Category: Business Leadership & Management

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