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Museum Marketization

Karin M. Ekstrom
Paperback Book  |  Business Leadership & Management  |  10 Dec 2019
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Museum Marketization/Product Detail/Business Leadership & Management
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This wide-ranging book explores the impact of marketisation on the creative industries. With critical perspectives from a variety of disciplines and global experts, numerous examples from international cultural institutions are employed to illuminate the topic.

Title: Museum Marketization

Format: Paperback Book

Release Date: 10 Dec 2019

Author: Karin M. Ekstrom

Sku: 3366188

Catalogue No: 9781138393868

Category: Business Leadership & Management

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