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Social Media and Public Relations

Judy Motion
Paperback Book  |  Business Leadership & Management  |  28 Mar 2019
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Social Media and Public Relations/Product Detail/Business Leadership & Management
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The purpose of this book is to examine the role of public relations in social media through an exploration of the myriad ways that social media is reshaping the core concepts and activities of public relations. In particular, it examines the dichotomies of fake and authentic, powerful and powerless, meaning and meaningful.

Title: Social Media and Public Relations

Format: Paperback Book

Release Date: 28 Mar 2019

Author: Judy Motion

Sku: 3366081

Catalogue No: 9780367278984

Category: Business Leadership & Management

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