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Marketing in Latin America and the Caribbean is a casebook that analyses the marketing histories, challenges, strategies and vision of small, medium and large indigenous businesses from South America, Central America, Mexico and the Caribbean.
Ideal for readers interested in business leadership & management.
Title: Marketing in Latin America and the Caribbean
Format: Hardback Book
Release Date: 18 Mar 2022
Author: Joseann Knight
Sku: 3366010
Catalogue No: 9780367609054
Category: Business Leadership & Management
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