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Strategic Financial and Investor Communication

Ian Westbrook
Paperback Book  |  Business Leadership & Management  |  04 Apr 2014
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Strategic Financial and Investor Communication/Product Detail/Business Leadership & Management
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In today's aggressive marketplace, listed companies can no longer rely on their numbers to do the talking: communication counts. In Strategic Financial and Investor Communication: The Stock Price Story Ian Westbrook argues that share price is more a story than a number. This book will teach you how to tell your own story by guiding you through the fast-paced world of financial corporate communications with a professional's pragmatism as well as academic rigour.

Title: Strategic Financial and Investor Communication

Format: Paperback Book

Release Date: 04 Apr 2014

Author: Ian Westbrook

Sku: 3364952

Catalogue No: 9780415812061

Category: Business Leadership & Management

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