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Ethical Branding and Marketing

Hagai Gringarten
Hardback Book  |  Business Leadership & Management  |  29 Apr 2019
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Ethical Branding and Marketing/Product Detail/Business Leadership & Management
$243.99  was $304.99

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The book provides the reader with real, updated insight into ethical decision making; helps students integrate ethics, branding strategy, and real life, complex situations into an effective learning process; and provides the reader with up-to-date ethical branding cases from around the world.

Title: Ethical Branding and Marketing

Format: Hardback Book

Release Date: 29 Apr 2019

Author: Hagai Gringarten

Sku: 3358788

Catalogue No: 9781138337275

Category: Business Leadership & Management

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