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The Routledge Companion to Consumer Behavior Analysis

Gordon Foxall
Paperback Book  |  Business Leadership & Management  |  13 Dec 2021
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The Routledge Companion to Consumer Behavior Analysis/Product Detail/Business Leadership & Management
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Providing a unique and eclectic combination of behavioral, cognitive and environmental perspectives, The Routledge Companion to Consumer Behavior Analysis illuminates the real-world complexities of consumer choice in a marketing-oriented economy. Edited by a leading authority in the field, the authors have created a unique anthology f

Title: The Routledge Companion to Consumer Behavior Analysis

Format: Paperback Book

Release Date: 13 Dec 2021

Author: Gordon Foxall

Sku: 3358656

Catalogue No: 9781032242460

Category: Business Leadership & Management

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