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The Art of Successful Brand Collaborations

Geraldine Michel
Paperback Book  |  Business Leadership & Management  |  11 Mar 2020
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The Art of Successful Brand Collaborations/Product Detail/Business Leadership & Management
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This book is a guide to understanding the complex process of co-branding and explains the key factors of success to build this specific form of a partnership. It offer tangible examples of partnerships between various kinds of internationally renowned artists, celebrities, brands and companies.

Title: The Art of Successful Brand Collaborations

Format: Paperback Book

Release Date: 11 Mar 2020

Author: Geraldine Michel

Sku: 3358534

Catalogue No: 9781138499614

Category: Business Leadership & Management

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