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The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.
Ideal for readers interested in business leadership & management.
Title: Marketing in Developing Countries (RLE Marketing)
Format: Paperback Book
Release Date: 26 Nov 2015
Author: G. Kindra
Sku: 3358357
Catalogue No: 9781138995642
Category: Business Leadership & Management
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