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Entrepreneurial Marketing

Edwin J. Nijssen
Paperback Book  |  Business Leadership & Management  |  15 Sep 2021
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Entrepreneurial Marketing/Product Detail/Business Leadership & Management
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How do you sell an innovative product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that have the power to change the marketplace. Entrepreneurial Marketing focuses on these challenges.

Title: Entrepreneurial Marketing

Format: Paperback Book

Release Date: 15 Sep 2021

Author: Edwin J. Nijssen

Sku: 3357748

Catalogue No: 9780367445324

Category: Business Leadership & Management

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