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Essentials of International Marketing

Donald L. Brady
Paperback Book  |  Business Leadership & Management  |  15 Aug 2010
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Essentials of International Marketing/Product Detail/Business Leadership & Management
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Covers the key topics for an International Marketing course in a concise, no-nonsense manner that meets the needs of undergraduates. In addition to the key topics, this text also offers two chapters on the metric system and on countertrade that provide e

Title: Essentials of International Marketing

Format: Paperback Book

Release Date: 15 Aug 2010

Author: Donald L. Brady

Sku: 3357572

Catalogue No: 9780765624758

Category: Business Leadership & Management


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