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Internal Marketing

David M. Brown
Hardback Book  |  Business Leadership & Management  |  30 Oct 2020
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Internal Marketing/Product Detail/Business Leadership & Management
$243.99  was $304.99

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This book traces the development of internal marketing from initial conceptualisation through to the current issues. It identifies both significant underlying tensions between major theorists, and areas in which new perspectives may enrich our understanding of this crucial subject.

Title: Internal Marketing

Format: Hardback Book

Release Date: 30 Oct 2020

Author: David M. Brown

Sku: 3357123

Catalogue No: 9780367532925

Category: Business Leadership & Management

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