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Customer Relationship Management

Daniel D. Prior
Paperback Book  |  Business Leadership & Management  |  23 Jan 2024
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Customer Relationship Management/Product Detail/Business Leadership & Management
$112.79  was $140.99

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This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.

Title: Customer Relationship Management

Format: Paperback Book

Release Date: 23 Jan 2024

Author: Daniel D. Prior

Sku: 3356864

Catalogue No: 9781032247441

Category: Business Leadership & Management


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