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Consumer Psychology in a Social Media World

Claudiu V. Dimofte
Paperback Book  |  Business Leadership & Management  |  06 Oct 2015
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Consumer Psychology in a Social Media World/Product Detail/Business Leadership & Management
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Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals.

Title: Consumer Psychology in a Social Media World

Format: Paperback Book

Release Date: 06 Oct 2015

Author: Claudiu V. Dimofte

Sku: 3356682

Catalogue No: 9780765646941

Category: Business Leadership & Management

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