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Internal Marketing: Directions for Management

Barbara Lewis
Hardback Book  |  Business Leadership & Management  |  24 Aug 2004
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Internal Marketing: Directions for Management/Product Detail/Business Leadership & Management
$319.19  was $398.99

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Bringing together contributions from leading writers in the field of service marketing and management, this book represents a much-needed source of current research and conceptual development in internal marketing.

Title: Internal Marketing: Directions for Management

Format: Hardback Book

Release Date: 24 Aug 2004

Author: Barbara Lewis

Sku: 3355777

Catalogue No: 9780415213172

Category: Business Leadership & Management


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