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The Dark Side of CRM

Bang Nguyen
Paperback Book  |  Business Leadership & Management  |  04 Sep 2015
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The Dark Side of CRM/Product Detail/Business Leadership & Management
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The Dark Side of CRM is essential reading for students, researchers and practitioners interested in managing customers, relationship marketing and CRM, as well as social media and marketing strategy.

Title: The Dark Side of CRM

Format: Paperback Book

Release Date: 04 Sep 2015

Author: Bang Nguyen

Sku: 3355755

Catalogue No: 9781138803329

Category: Business Leadership & Management


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