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Marketing, Morality and the Natural Environment

Andrew Crane
Paperback Book  |  Business Leadership & Management  |  26 Mar 2007
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Marketing, Morality and the Natural Environment/Product Detail/Business Leadership & Management
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With evidence gathered from extensive case studies, this volume provides a new look at marketing, and in particular the move to establish ostensibly 'green' marketing.

Title: Marketing, Morality and the Natural Environment

Format: Paperback Book

Release Date: 26 Mar 2007

Author: Andrew Crane

Sku: 3355365

Catalogue No: 9780415439619

Category: Business Leadership & Management

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