Outmaneuvered

How did Toyota rise from a market participant to the dominant force in logistics and automotive manufacturing?

In Outmaneuvered, Dr. Shankar Basu draws on more than forty years of executive experience to examine the strategic decisions behind Toyota’s success. Combining business history, competitive analysis, and practical leadership lessons, the book explores logistics strategy, supply chain leadership, manufacturing strategy, competitive advantage, and global supply chains. Readers will gain insights into the material handling industry, industrial operations, operations management, and the challenges posed by automation, tariffs, and geopolitical change.

A compelling business case study with lessons for today’s leaders.